Representation theory, applied to ‘bros’, by Wolf Alice.

Laura Mulvey’s ‘Male Gaze’ theory.

Her theory denies women their human identity,and objectifies them, stating that they are simply there to be admired, and add no real element to any narrative in film. Their only importance is to be there for the male viewing pleasure. It is also suggested that women can only watch a film from a secondary perspective, and only view other women from a man's perspective, thus leaving the audience 'masculinised'. The gaze deals with how an audience view the people they are presented with. This is either how men look at women, how women look at other women, and how women look at themselves. It deals with the objectification and sexualisation of women, and the positioning of the audience, reinforcing the idea of patriarchy.

Richard Dyer's 'star' theory.

Richard Dyer's star theory focuses on the idea that icons and celebrities are constructed by institutions for financial gain, and are built to target a specific audience, or group of people. There are four key components to the theory which are as follows:

• stars and constructs
• audience and institutions
• ideology and culture
• character and components

Tessa Perkin's theory, applied to 'bros' by Wolf Alice.

Stereotyping is not a simple process and contains a number of assumptions that we can challenge. Perkins identifies 5 assumptions:

• Stereotypes are not always negative. 
• Stereotypes are not always about minority groups or the less powerful. 
• Stereotypes can be held about one's own group.
• Stereotypes are not rigid or unchanging.
• Stereotypes are not always false.